Daily schedule - Part One

A photo shoot is not for the faint at heart. It is a new adventure each day based upon a change in scenery or challenges posed by the location or weather. Athleta photo shoots are for athletes. Look at the schedule they had each day. The schedule was different only on the days that the crew arrived or we changed groups of athletes.

4:30 am - Tranquilo Bay staff preparing meals, boats, etc. for the day.
5:00 am - First call for hair and makeup at Macca Bite
5:45 am - Last call for coffee, get to the dock
6:00 am - Boats pull away from Tranquilo Bay
6:15 am - Boats leaving Macca Bite for location, breakfast on the way or whenever you get a chance on site
7:00 am - Shots underway at first location for day. Some days it was one location for the morning, some days it was several in the same general area.
12:00 pm - Lunch time. Working on getting things set for days to come.
1:00 pm - Rest or move on to the next location for the day.
2:00 pm - Shots underway for the afternoon location.
6:45 pm - Packing it up to head back for dinner at Tranquilo Bay
7:30 pm - Dinner at Tranquilo Bay. Internet, phone calls, etc. Update the boards. Next day’s plans.
9:00 pm - Macca Bite crew is home and trying to get to sleep. Tranquilo Bay crew is preparing for the next day.

Much planning and preparation was completed before the crews ever showed up on site. Huge notebooks of shots & clothes, etc. are assembled so that each page of mulitple catalogs as well as many of the different online resources would be properly photographed. Athleta is running as many as three crews a day in order to capture these shots. These crews work hard to make the most of this two week period in order to produce a quality product. It was special to get to be a part of the process.



This post is in our Behind the Scenes series for the Athleta Photo Shoot for their Summer 2010 catalogs shot here in Bocas del Toro in January 2010. It was both an honor and a lot of fun to be a part of this process.